Real Transformations.Real Numbers.

See how eCommerce founders escaped financial purgatory and built unstoppable profit engines with strategic CFO guidance.
Exclusively partnering with 10 eCommerce brands doing 7–9 figures

$ .2M+

Profit Recovered

+

Brands Transformed

Days

Average Breakthrough

ZERO

Cash Flow Stress

From Cash Flow Chaos toProfit Dominance

Each transformation reveals hidden profit leaks that traditional accountants miss. Here's how strategic CFO partnership creates breakthrough results.

$2M USD Hard Cash Recovery

  • eCommerce/Affiliate
  • 9-Figure

The Challenge

Despite strong marketing performance, this established brand was experiencing a disconnect between their success metrics and actual bank balance. Working with the same bookkeeper and accountant for years, everything appeared "fine" on paper, but the founder couldn't shake the feeling that something wasn't right with their cash flow.

The Strategy

Implemented proper ecommerce specific sales channel reconciliation processes. Identified that supplier was only paying 32% instead of contracted 52% of net revenue, a 20% COGS recovery issue that required direct supplier negotiation.

The Result

Recovered $2M in hard cash, doubled their net profit margin in 4 months, and increased net revenue by 20% through proper accounting reconciliation and supplier payment corrections.
$2M USD
Cash Recovered
Doubled
Net Profit Margin
20%
Net Revenue Increase

Breaking the Cash Flow Nightmare

  • Apparel
  • $7M annually

The Challenge

Every sales surge triggered a paralyzing cash crunch. Despite hitting $7M in revenue, the business was constantly trapped in cash flow chaos, unable to capitalize on growth opportunities.

The Strategy

We implemented a specialized cash management strategy designed for their specific product cycles, seasonal patterns, and marketing rhythms.

The Result

Transformed from cash flow anxiety to confident growth with a substantial cash reserve, enabling strategic decision-making instead of survival mode.
5 Months
Cash Flow Fixed
$180K
Cash Reserve Built
Zero
Financial Stress

The Six-Figure Tax Recovery

  • Homeware
  • $11M annually

The Challenge

Despite strong revenue growth, this established brand was trapped in a dangerous debt cycle, financing every inventory purchase with high-interest credit and struggling to understand where their profits were disappearing.

The Strategy

We implemented a comprehensive cash management system designed specifically for their product cycles and marketing rhythms, while simultaneously analyzing their cash flow patterns to eliminate debt dependency.

The Result

Complete elimination of all inventory debt and establishment of a self-funding inventory system that became their biggest competitive advantage.
$340K
Tax Savings
15%
Revenue Duplicates Removed
ZERO
Additional Sales Needed

The Hidden Truth About Profitability

  • Electronics
  • $3.8M annually

The Challenge

After ten successful years of growth, the founder felt like profit was mysteriously disappearing despite healthy revenue. Their bookkeeper had never conducted a proper stock take, leaving their biggest asset invisible.

The Strategy

We switched from cash to accrual accounting and completed their first comprehensive stocktake in a decade, revealing the true state of their inventory and financial position.

The Result

Discovered they were actually 32% more profitable than their reports showed, transforming their confidence and growth strategy overnight.
32%
Higher Profitability
10 Years
First Stocktake
Stable Margins
Achieved

From Debt Spiral to Self-Funded Growth

  • Health
  • $5M annually

The Challenge

Despite strong revenue growth, this established brand was trapped in a dangerous debt cycle, financing every inventory purchase with high-interest credit and struggling to understand where their profits were disappearing.

The Strategy

We implemented a comprehensive cash management system designed specifically for their product cycles and marketing rhythms, while simultaneously analyzing their cash flow patterns to eliminate debt dependency.

The Result

Complete elimination of all inventory debt and establishment of a self-funding inventory system that became their biggest competitive advantage. $47K Interest Eliminated 8 Months Debt-Free Timeline
$47K
Interest Eliminated
8 Months
Debt-Free Timeline
Achieved
Self-Funded Growth

Plugging the Invisible Profit Leaks

  • Health Supplements
  • $4.2M annually

The Challenge

Money was consistently slipping through invisible cracks in their financial system. They couldn't confidently fund operations, inventory, or tax obligations without constant stress.

The Strategy

We conducted a comprehensive profit leak analysis and implemented a tailored cash management system that addressed their specific operational challenges.

The Result

Complete financial stability with the ability to cover all operations, inventory, and tax obligations from their own funds consistently.
8
Profit Leaks Plugged
100%
Self-Funded Operations
Zero
Financial Stress

Turned Customer Acquisition Losses Into First-Order Profitability

  • Beauty & Personal Care
  • $12.2M annually

The Challenge

Unknown to the founders, they were losing money on every new customer acquisition, taking up to six months just to break even. Their marketing strategy was built on fundamentally flawed assumptions.

The Strategy

We analyzed margins by SKU, identified true customer acquisition costs, and reset their marketing targets to match real profitability metrics.

The Result

Completely optimized marketing strategy that generates profit from month one on every new customer while clearing dead stock.
Profitable
First-Order Status
Pure Profit
Repeat Purchase
Optimized
SKU-Level Margins

The Failed Sale That Became a Success Story

  • Outdoor Recreation Gear
  • $8.5M annually

The Challenge

Inventory chaos with multiple purchase orders for the same stock, unreconciled entries, and inflated liabilities cost them a business sale due to inaccurate financials.

The Strategy

We completely untangled their inventory system, cleaned up all accounts, corrected the balance sheet, and implemented a simple but effective purchase order management process.

The Result

From losing a sale opportunity due to messy books to being positioned for a profitable and stress-free future exit with clean, accurate data.
$340K
Balance Sheet Corrected
Clean
Inventory System
Financials
Exit-Ready

Ready to Stop Guessing and Start Growing?

Stop leaving profit on the table. Start building the financial foundation your growth deserves.

Exclusively partnering with 10 eCommerce brands doing 7–9 figures

Contact Us

The eCommerce CFO

30 N Gould St #54191, Sheridan, WY 82801

Contact Us

The eCommerce CFO

30 N Gould St #54191, Sheridan, WY 82801

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